Naman Rajpal
Senior Software Development Engineer @ Amazon
About Me
Innovative Senior Software Development Engineer with extensive experience at Amazon, specializing in AWS, serverless architecture, generative AI applications, and building scalable solutions. Proven track record in leading high-impact projects across spatial computing, compliance auditing, Prime membership growth, and infrastructure readiness, significantly enhancing customer experiences and operational efficiency.
Skills
Career Journey
Senior Software Development Engineer
Amazon
Apr 2022 – Present | Seattle, WA
Leading development of generative AI frameworks for emerging devices. Continued advocacy and implementation of serverless solutions.
Software Development Engineer II
Amazon
Nov 2019 – Apr 2022 | Greater Seattle Area
Lead engineer for CASTR compliance audit suite (10k+ rules, 15+ geos, 98% time reduction). Developed backend services for Prime offers impacting 1M+ customers. Drove Prime acquisition via Whole Foods integration.
Software Development Engineer
Amazon
Dec 2018 – Nov 2019 | Seattle, WA
Contributed to Prime sign-up optimization projects leading to 7000000+ incremental sign-ups.
Software Engineer
OM Partners
Feb 2018 – Dec 2018 | Atlanta, GA
Created APIs for data retrieval framework, reducing developer effort by 50%. Worked on enterprise supply chain software using C++17.
Adjunct Instructor
UF Digital Worlds Institute
Jan 2017 – Dec 2017 | Gainesville, FL
Taught "Wearable and Mobile Computing" and Unity3D/C# scripting.
Software Intern, SDK & Tools
Magic Leap
May 2017 – Aug 2017 | Fort Lauderdale, FL
Implemented integration test suites and enhanced build automation for SDK artifacts using C#/.NET.
Featured Projects
Spatial Computing Prototypes
Amazon SWS Team
2022–2024
Led technical development for spatial computing prototypes, creating software frameworks and algorithms for interactive projections, impacting Amazon's ambient computing strategy.
CASTR Audit Platform
Amazon Compliance Ops
2021–2022
Lead engineer for CASTR, a scalable serverless audit platform for transportation risk management. Launched across 19+ regions, significantly improving compliance processes.
Prime – Whole Foods Integration
Amazon Prime
2019
Pivotal role in integrating Prime upsell via SMS in Whole Foods stores. Designed solution architecture and implemented key features, opening a new customer acquisition channel.
Prime Sign-up Growth
Amazon Prime
2019–2020
Contributed to optimizing online Prime sign-ups. Helped design MOOSE (dynamic strategy selection) and mentored development of CALF (configuration UI).
Prime Day Readiness
Amazon Prime
2019
Ensured Prime-related systems could handle Prime Day traffic surges through scalability and load testing initiatives.